#concept

SONEPAR »Innovation Lab«

Sonepar hat verstanden, dass die Zukunft nicht wartet, sondern eigentlich schon längst begonnen hat. Um diese Botschaft in die Welt hinauszutragen, haben wir einen Film entwickelt, der nicht nur durch seinen futuristischen Look Bock auf die Zukunft macht.

EDEKA »Fairtrade Roses«

Hier ein kleines Gedicht zum Einstieg: 
 Rosen sind rot, Veilchen sind blau, ein Image-Film muss nicht immer nur Hard Facts kommunizieren, schau, schau. 
 Keine Sorge – für unsere Filmproduktion für EDEKA haben wir eine wesentlich poetischere Komposition

PHILIPS »This is my story«

An inspiring story about alpha-1-athlete KAREN SKÅLVOLL. We tip our hats to this extraordinary woman, who had decided to brave her lung disease and to fight her way back to a life with sports.

EDEKA »Lidl Viral«

For EDEKA we developed and produced a little guerilla campaign. The idea was to enter secretly a Lidl supermarket and have a little conversation on shirts between several "customers" about the bad variety of fruit and vegetables.

EDEKA »Project Citrus«

EDEKA and WWF are partners in sustainibility and share a common goal: to preserve the environment and natural life resources for future generations.

EDEKA »Mit Liebe von Hand zu Hand«

The objective was to tell a story about 25 EDEKA "Eigenmarken" products in an entertaining and emotional way. Have a look at the enjoyable result!

»Transformances« Teaser

Teaser of my upcoming documentary about a very diverse group of women that steps into the world of burlesque.

EDEKA
»Mein Bayern / GROPPER«

As part of the EDEKA project "Mein Bayern" here is a documentary about a dairy factory in Bavaria.

EDEKA »Mein Bayern«

Since 2014 I shoot for EDEKA a little documentary series about regional producers in food industry in Bavaria, Germany. We visited dairy farmers, pig farmers, cheese dairies, millers and vegetable growers...

EDEKA
»Parmigiano Reggiano«

Shooting this documentary about a little dairy in the mountains of Reggio Emilia was very special and such a nice experience. To get to know all this people who work and live there, far from civilization, was a great enrichment for the…

cinemaxX

When you produce movies, there are two topics you dream to work with: Fast cars and massive explosions. CinemaxX asked for both.

Introducing a new sound system by Meyer Sound to their 30 movie theaters, CinemaxX commissioned me to create a spot all the way from concept to execution that makes full use of the new "Maxximum Sound" experience.

To visualize the crystal clear and highly differentiated sound I chosed a popular technique in film making, but translated it into the acoustic world: »Creating High speed shots to experience high speed sound.« This is cinema l…

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PHILIPS »This is my story«

An inspiring story about alpha-1-athlete KAREN SKÅLVOLL. We tip our hats to this extraordinary woman, who had decided to brave her lung disease and to fight her way back to a life with sports. This is the first episode, shot for PHILIPS Healthcare. More to come.

client: PHILIPS Healthcare agency: UDG United Digital Group production Tristan Ladwein & Alexander Breker direction / cinematography / grading: Alexander Breker production manager: Tristan Ladwein camera assistance: Jeury Tavares gaffer: Felix Plüddemann hair / make up: Tini Sager editing: Tristan Ladwe…

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EDEKA »Lidl Viral«

We developed and produced this little guerilla campaign for EDEKA. The idea was to enter secretly a Lidl supermarket and have a little conversation on shirts between several "customers" about the bad variety of fruit and vegetables. That was indeed a big thrill us, and of course a lot of fun.

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The biggest challenge was to avoid being located, for all of us, the actors and me, the cameraman. On the one hand, we had to do as many rehearsals as possible - that worked quite well. We had a great team and…

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EDEKA »Project Citrus«

EDEKA and WWF are partners in sustainibility and share a common goal: to preserve the environment and natural life resources for future generations. Within the project »Sustainable water and biodiversity management of oranges« they are pursuing innovative approaches for sustainable production of food.

We had interesting conversations with real experts, who gave us insights about the background of this sustainibility project.

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»TRANSFORMANCES« Teaser

Teaser of my upcoming documentary of 12 courageous women transforming into dancers of burlesque and venturing the step onto the stage for the first time of their lives.

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Wine, juices & baked goods

In 2015 I shot corporate documentaries for EDEKA's winery, the Rheinbergkellerei in Bingen, Sonnländer, a fruit juice specialist and Panem, a factory for bakery products. This is a little Best-Of-Edit of these three films.

EDEKA Wine, juices and baked goods

In 2015 I shot corporate documentaries for EDEKA's winery, the Rheinbergkellerei in Bingen, Sonnländer, a fruit juice specialist and Panem, a factory for bakery products. This is a little Best-Of-Edit of these 3 films.

client: EDEKA AG production: Alexander Breker

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EDEKA Mein Bayern - GROPPER

As part of the EDEKA project "Mein Bayern" a documentary about a dairy factory in Bavaria.

client: EDEKA AG production: Alexander Breker

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EDEKA Mein Bayern

Since 2014 I shoot for EDEKA a little documentary series about regional producers in food industry in Bavaria, Germany. We visited dairy farmers, pig farmers, cheese dairies, millers and vegetable growers and everytime it has been like in the well known television show "Sendung mit der Maus": We learned a lot!!! This film is about a family business for potato specialties - one of my favourites!

client: EDEKA AG production: Alexander Breker

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EDEKA | PARMIGIANO REGGIANO

Shooting this documentary about a little dairy in the mountains of Reggio Emilia (north of Italy) was very special and such a nice experience. To get to know all this people who work and live there, far from civilization, was a great enrichment for the whole team. It’s really amazing that a hand full of people produce by hand over 60 wheels of parmigiano reggiano a day, and only with the best regional ingredients. We tasted a lot - sooooooo delicious!!! If you wanna know how this parmigiano reggiano is been made - take a look!

client: EDEKA AG production:…

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